Book a call A sustainable loungewear brand with a loyal customer base and an inbox that didn’t sound like them. We rebuilt the channel around voice, design and the people actually buying.
+XX%
Email revenue
XX%
Of total revenue from email
★★★★★ 100% satisfaction rate ·40+ brands helped
Spot-on designs, in their words About the brand
A sustainable loungewear brand with a loyal customer base and an inbox that didn’t sound like them. We rebuilt the channel around voice, design and the people actually buying.
The brand had a distinct voice everywhere except email, where sends read like anyone’s.
Emails that didn’t look like the brand customers loved on every other channel.
No segmentation and no real picture of who was buying, or why.
Founder interviews, past sends, reviews and on-site copy distilled into a voice guide before a word was written.
The reviews, the data and the buying patterns, until the segments matched real people.
A modular design system that made every send unmistakably theirs.
A proper campaign engine with an offer mix that sells without discount dependence.
An agency that understood the customers better than the brand did: their words, not ours.
“Never before have we experienced an agency that understood our customers better than us… the designs were pretty spot-on.”Ellie, Après Sunday
A free Email & SMS audit. We’ll tell you exactly where yours leaks, and what we’d fix first.
Built for months-long sales cycles 
An industrial robotics supplier where nobody impulse-buys. Enquiries went quiet for months, quotes expired unanswered, and email did nothing while deals slowly died.
Read the case study →
+166% email revenue in 30 days 
A rebuilt flow stack and a real campaign engine turned a discount-dependent list into the most profitable channel the brand owns.
Read the case study →Book a call and we’ll find the single biggest leak in your retention channel. And if we work together, the risk sits with us: one fee, not a retainer, managed until you see an uplift in email revenue.
★★★★★ 100% satisfaction rate ·40+ brands helped·£10M+ revenue generated
“They'd found us more revenue before we'd even signed anything. The call alone was worth it.”Callum, CGS Direct
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